[{"id":"2784cf1","elType":"section","settings":{"gap":"extended","structure":"20","padding":{"unit":"px","top":"90","right":"0","bottom":"190","left":"0","isLinked":false},"padding_tablet":{"unit":"px","top":"90","right":"0","bottom":"90","left":"0","isLinked":false},"padding_mobile":{"unit":"px","top":"60","right":"0","bottom":"110","left":"0","isLinked":false},"reverse_order_tablet":"reverse-tablet","reverse_order_mobile":"reverse-mobile"},"elements":[{"id":"6b0b1f4","elType":"column","settings":{"_column_size":50,"_inline_size":75,"_inline_size_tablet":100},"elements":[{"id":"5a107f3","elType":"widget","settings":{"title":"Diagnostic d\u2019entreprises"},"elements":[],"widgetType":"heading"},{"id":"9805d2d","elType":"widget","settings":{"editor":"<!-- wp:image {\"align\":\"center\",\"id\":699,\"sizeSlug\":\"large\",\"linkDestination\":\"none\",\"className\":\"is-style-default\"} -->\n<div class=\"wp-block-image is-style-default\"><figure class=\"aligncenter size-large\"><img src=\"http:\/\/advalmaroc.com\/wp-content\/uploads\/2020\/09\/image1-team.jpg\" alt=\"\" class=\"wp-image-699\"\/><\/figure><\/div>\n<!-- \/wp:image -->\n\n<!-- wp:paragraph -->\n<p>Le\u00a0Diagnostic\u00a0PME vous invite \u00e0 \u00e9tablir un bilan de sant\u00e9 de votre\u00a0entreprise. Une observation ext\u00e9rieure et professionnelle qui va vous permettre de constater et d\u00e9celer les points forts et points faibles de votre\u00a0entreprise\u00a0et surtout de mesurer sa rentabilit\u00e9.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>L'objectif de ce&nbsp;diagnostic&nbsp;strat\u00e9gique&nbsp;interne est&nbsp;d'\u00e9valuer la capacit\u00e9 de votre entreprise&nbsp;\u00e0 d\u00e9velopper un avantage concurrentiel sur le march\u00e9 et \u00e0 s'adapter aux menaces et opportunit\u00e9s de l'environnement. Pour r\u00e9aliser ce&nbsp;diagnostic, une analyse peut \u00eatre men\u00e9e sur la cha\u00eene de valeur, sur les ressources et sur les comp\u00e9tences de votre entreprise.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>Le&nbsp;<strong>diagnostic&nbsp;strat\u00e9gique<\/strong>&nbsp;interne&nbsp;consiste \u00e0 analyser les diff\u00e9rentes ressources de votre organisation interne et \u00e0 d\u00e9terminer s'il s'agit d'atouts ou bien de faiblesses pour elle : les ressources humaines (comp\u00e9tences et exp\u00e9rience du personnel ; exp\u00e9rience, savoir-faire&nbsp;et ma\u00eetrise des postes de travail etc\u2026);<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p><strong><em>Analyse-diagnostic&nbsp;--SWOT--Analysis<\/em><\/strong><br><br>\u00c9tat des lieux avant l'\u00e9laboration d'une strat\u00e9gie marketing. L'analyse&nbsp;externe de votre structure porte sur l'environnement de la marque (march\u00e9, client\u00e8le, concurrence, macro-environnement) et cherche \u00e0 identifier les opportunit\u00e9s et les menaces pour vous doter de la meilleure approche possible pur un r\u00e9sultat optimal.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>Cette&nbsp;analyse, reposant sur la d\u00e9couverte des forces\/faiblesses et des menaces \/ opportunit\u00e9s,&nbsp;porte&nbsp;le&nbsp;nom&nbsp;<strong><em>SWOT<\/em><\/strong> (Strengths, Weaknesses, Opportunities, Threats).<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>Pour effectuer le&nbsp;<strong><em>diagnostic<\/em><\/strong>&nbsp;de votre entreprise, plusieurs m\u00e9thodes peuvent \u00eatre utilis\u00e9es : m\u00e9thode <strong><em>QQOQCP<\/em><\/strong>, diagramme d'Ishikawa, etc. Il faut ensuite \u00e9tablir une synth\u00e8se du&nbsp;<strong><em>diagnostic<\/em><\/strong> en se basant sur une m\u00e9thode de travail int\u00e9grant votre vision strat\u00e9gique pour une solution optimale adapt\u00e9e et efficace.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p><strong><em><u>Diagnostic de l\u2019Axe interne de votre entreprise.<\/u><\/em><\/strong><\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:list {\"ordered\":true,\"type\":\"1\"} -->\n<ol type=\"1\"><li><strong><em>Forces&nbsp;:<\/em><\/strong> ressources poss\u00e9d\u00e9es et\/ou comp\u00e9tences d\u00e9tenues conf\u00e9rant un avantage concurrentiel.<\/li><li><strong><em>Faiblesses&nbsp;<\/em><\/strong>: manque au regard d'un, voire plusieurs facteurs cl\u00e9s de succ\u00e8s ou bien face aux concurrents.<strong><em><\/em><\/strong><\/li><li><strong><em>Opportunit\u00e9s<\/em><\/strong> : l'environnement de votre entreprise&nbsp;peut pr\u00e9senter certaines zones de potentiel \u00e0 d\u00e9velopper.<\/li><\/ol>\n<!-- \/wp:list -->\n\n<!-- wp:paragraph -->\n<p><strong><em>La d\u00e9marche de base :<\/em><\/strong><\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:list -->\n<ul><li>R\u00e9aliser&nbsp;un pr\u00e9-diagnostic.<\/li><li>Choisir la m\u00e9thode et les outils.<\/li><li>Conduire le&nbsp;diagnostic.<\/li><li>Emm\u00e8tre les pr\u00e9conisations.<\/li><li>\u00c9diter les rapports de production<\/li><\/ul>\n<!-- \/wp:list -->\n\n<!-- wp:paragraph -->\n<p><strong><em>Comment \u00e9valuer les objectifs et les pratiques&nbsp;?<\/em><\/strong><\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:list -->\n<ul><li>Le contr\u00f4le strat\u00e9gique. L'environnement de l'organisation est particuli\u00e8rement instable. ...<\/li><li>Les indicateurs de mesure de la performance. La strat\u00e9gie engage l'organisation dans la dur\u00e9e et l'importance des ressources mises en \u0153uvre n\u00e9cessite un contr\u00f4le. ...<\/li><li>La mise en place d'actions correctrices.<\/li><\/ul>\n<!-- \/wp:list -->"},"elements":[],"widgetType":"text-editor"}],"isInner":false},{"id":"66d8a4c","elType":"column","settings":{"_column_size":50,"_inline_size":25,"_inline_size_tablet":100,"margin_tablet":{"unit":"px","top":"0","right":"0","bottom":"50","left":"0","isLinked":false}},"elements":[{"id":"01b2f8e","elType":"widget","settings":{"title":"Services","header_size":"h5"},"elements":[],"widgetType":"heading"},{"id":"388d72b","elType":"section","settings":{"layout":"full_width","gap":"no","structure":"20"},"elements":[{"id":"54dd58d","elType":"column","settings":{"_column_size":50,"_inline_size":78,"_inline_size_mobile":78},"elements":[{"id":"70d0b23","elType":"widget","settings":{"text":"Divider","color":"#00000026","gap":{"unit":"px","size":20,"sizes":[]},"_css_classes":"widget-title"},"elements":[],"widgetType":"divider"}],"isInner":true},{"id":"402a70c","elType":"column","settings":{"_column_size":50,"_inline_size":22,"_inline_size_mobile":22},"elements":[{"id":"df6115d","elType":"widget","settings":{"text":"Divider","color":"#4B83FC","weight":{"unit":"px","size":3,"sizes":[]},"gap":{"unit":"px","size":21,"sizes":[]},"_margin":{"unit":"px","top":"0","right":"0","bottom":"0","left":"17","isLinked":false}},"elements":[],"widgetType":"divider"}],"isInner":true}],"isInner":true},{"id":"88e18e0","elType":"widget","settings":{"icon_list":[{"text":"Consulting","selected_icon":{"value":{"url":"https:\/\/maxbizz.s3.amazonaws.com\/images\/black-circle.svg","id":782},"library":"svg"},"_id":"c162572"},{"text":"Cr\u00e9ation d'entreprise","selected_icon":{"value":{"url":"https:\/\/maxbizz.s3.amazonaws.com\/images\/black-circle.svg","id":782},"library":"svg"},"_id":"b64d52f","link":{"url":"http:\/\/wpdemo.archiwp.com\/maxbizz\/our-services\/organizational-audit\/","is_external":"","nofollow":"","custom_attributes":""}},{"text":"Comptabilit\u00e9","selected_icon":{"value":{"url":"https:\/\/maxbizz.s3.amazonaws.com\/images\/black-circle.svg","id":782},"library":"svg"},"_id":"884375d","link":{"url":"http:\/\/wpdemo.archiwp.com\/maxbizz\/business-consulting","is_external":"","nofollow":"","custom_attributes":""}},{"text":"Audit","selected_icon":{"value":{"url":"https:\/\/maxbizz.s3.amazonaws.com\/images\/black-circle.svg","id":782},"library":"svg"},"_id":"2f35702","link":{"url":"http:\/\/wpdemo.archiwp.com\/maxbizz\/our-services\/project-management\/","is_external":"","nofollow":"","custom_attributes":""}},{"text":"Diagnostic","selected_icon":{"value":{"url":"https:\/\/maxbizz.s3.amazonaws.com\/images\/black-circle.svg","id":782},"library":"svg"},"_id":"6aee619","link":{"url":"http:\/\/wpdemo.archiwp.com\/maxbizz\/our-services\/support-function\/","is_external":"","nofollow":"","custom_attributes":""}},{"text":"finance ","selected_icon":{"value":{"url":"https:\/\/maxbizz.s3.amazonaws.com\/images\/black-circle.svg","id":782},"library":"svg"},"_id":"cd97531","link":{"url":"http:\/\/wpdemo.archiwp.com\/maxbizz\/our-services\/finance-planning\/","is_external":"","nofollow":"","custom_attributes":""}}],"space_between":{"unit":"px","size":15,"sizes":[]},"icon_color":"#4B83FC","icon_size":{"unit":"px","size":6,"sizes":[]},"text_color":"#1B1D21","text_color_hover":"#4B83FC","text_indent":{"unit":"px","size":10,"sizes":[]},"icon_typography_typography":"custom","icon_typography_font_family":"Inter","icon_typography_font_size":{"unit":"px","size":13,"sizes":[]},"icon_typography_font_weight":"600","icon_typography_text_transform":"uppercase","_padding":{"unit":"px","top":"0","right":"0","bottom":"40","left":"0","isLinked":false}},"elements":[],"widgetType":"icon-list"},{"id":"6f19085","elType":"widget","settings":{"title":"Contacts","header_size":"h5"},"elements":[],"widgetType":"heading"},{"id":"2d46fdb","elType":"section","settings":{"layout":"full_width","gap":"no","structure":"20","padding":{"unit":"px","top":"0","right":"0","bottom":"5","left":"0","isLinked":false}},"elements":[{"id":"d5f2cb2","elType":"column","settings":{"_column_size":50,"_inline_size":78,"_inline_size_mobile":78},"elements":[{"id":"6e86112","elType":"widget","settings":{"text":"Divider","color":"#00000026","gap":{"unit":"px","size":20,"sizes":[]},"_css_classes":"widget-title"},"elements":[],"widgetType":"divider"}],"isInner":true},{"id":"6c1bc64","elType":"column","settings":{"_column_size":50,"_inline_size":22,"_inline_size_mobile":22},"elements":[{"id":"b727cfc","elType":"widget","settings":{"text":"Divider","color":"#4B83FC","weight":{"unit":"px","size":3,"sizes":[]},"gap":{"unit":"px","size":21,"sizes":[]},"_margin":{"unit":"px","top":"0","right":"0","bottom":"0","left":"17","isLinked":false}},"elements":[],"widgetType":"divider"}],"isInner":true}],"isInner":true},{"id":"49fcb72","elType":"widget","settings":{"title_text":"ADVAL MAROC","description_text":"28, All\u00e9e de Pers\u00e9e Tonton-Ville - Casablanca - Maroc\n","position":"left","title_size":"h6","primary_color":"#4B83FC","icon_size":{"unit":"px","size":18,"sizes":[]},"rotate":{"unit":"deg","size":"","sizes":[]},"title_bottom_space":{"unit":"px","size":5,"sizes":[]},"title_typography_typography":"custom","title_typography_font_size":{"unit":"px","size":16,"sizes":[]},"title_typography_font_weight":"600","description_typography_typography":"custom","description_typography_font_size":{"unit":"px","size":16,"sizes":[]},"description_typography_font_weight":"400","selected_icon":{"value":{"url":"https:\/\/maxbizz.s3.amazonaws.com\/images\/pin.svg","id":347},"library":"svg"},"title_color":"#1B1D21","title_typography_font_family":"Inter","description_color":"#5F5F5F","description_typography_font_family":"Open Sans","_margin":{"unit":"px","top":"0","right":"0","bottom":"16","left":"0","isLinked":false},"icon_space":{"unit":"px","size":20,"sizes":[]},"text_align_mobile":"left","icon_space_mobile":{"unit":"px","size":5,"sizes":[]},"_margin_mobile":{"unit":"px","top":"0","right":"0","bottom":"30","left":"0","isLinked":false}},"elements":[],"widgetType":"icon-box"},{"id":"52b73d5","elType":"widget","settings":{"title_text":"Avez-vous des questions?","description_text":"TEL : 00 212 522 86 34 36 GSM : 00 212 6 66 67 97 79","position":"left","title_size":"h6","primary_color":"#4B83FC","icon_size":{"unit":"px","size":18,"sizes":[]},"rotate":{"unit":"deg","size":"","sizes":[]},"title_bottom_space":{"unit":"px","size":5,"sizes":[]},"title_typography_typography":"custom","title_typography_font_size":{"unit":"px","size":16,"sizes":[]},"title_typography_font_weight":"600","description_typography_typography":"custom","description_typography_font_size":{"unit":"px","size":16,"sizes":[]},"description_typography_font_weight":"400","selected_icon":{"value":{"url":"https:\/\/maxbizz.s3.amazonaws.com\/images\/call.svg","id":345},"library":"svg"},"title_color":"#1B1D21","title_typography_font_family":"Inter","description_color":"#5F5F5F","description_typography_font_family":"Open Sans","_margin":{"unit":"px","top":"0","right":"0","bottom":"16","left":"0","isLinked":false},"icon_space":{"unit":"px","size":20,"sizes":[]},"text_align_mobile":"left","link":{"url":"tel:+1-800-456-478-23","is_external":"","nofollow":"","custom_attributes":""},"icon_space_mobile":{"unit":"px","size":5,"sizes":[]},"_margin_mobile":{"unit":"px","top":"0","right":"0","bottom":"30","left":"0","isLinked":false}},"elements":[],"widgetType":"icon-box"},{"id":"4307bab","elType":"widget","settings":{"title_text":"Email","description_text":"contact@Advalmaroc.com\npgcparis@gmail.com","position":"left","title_size":"h6","primary_color":"#4B83FC","icon_size":{"unit":"px","size":18,"sizes":[]},"rotate":{"unit":"deg","size":"","sizes":[]},"title_bottom_space":{"unit":"px","size":5,"sizes":[]},"title_typography_typography":"custom","title_typography_font_size":{"unit":"px","size":16,"sizes":[]},"title_typography_font_weight":"600","description_typography_typography":"custom","description_typography_font_size":{"unit":"px","size":16,"sizes":[]},"description_typography_font_weight":"400","selected_icon":{"value":{"url":"https:\/\/maxbizz.s3.amazonaws.com\/images\/send.svg","id":374},"library":"svg"},"title_color":"#1B1D21","title_typography_font_family":"Inter","description_color":"#5F5F5F","description_typography_font_family":"Open Sans","icon_space":{"unit":"px","size":20,"sizes":[]},"text_align_mobile":"left","link":{"url":"mailto:maxbizz@mail.com","is_external":"","nofollow":"","custom_attributes":""},"icon_space_mobile":{"unit":"px","size":5,"sizes":[]},"_margin":{"unit":"px","top":"0","right":"0","bottom":"40","left":"0","isLinked":false}},"elements":[],"widgetType":"icon-box"}],"isInner":false}],"isInner":false}]